Desserts and Style Du Jour
Hot Pink Cake Stand
February 28th, 7 p.m.
114 N. Front Street
Tickets: $7 adv./$10 door
“When you hear the phrase, ‘Put your best foot forward,’ I’m a firm believer that foot ought to be a stylish one,” Jessica De Vault says. “Fashion is a form of self-expression and is a reflection of how you perceive yourself.”
Former Fayetteville journalist-turned-fashion expert, De Vault will be bringing her style and services to the Cape Fear region this Thursday, February 28th. De Vault and Hot Pink Cake Stand have paired up to serve not only delicious sweets but amid this season’s most delightful wares. The fashion show will debut local boutiques and national retailers such as Belk, Camille’s Closet, Stella and Dot, Talbots and Julie’s Clothing. De Vault will also debut merchandise from her online consignment store, Lenore’s Upscale Xchange (LUX). Attendees will get the best of both worlds as they enjoy cupcakes and delicious clothes.
What started as De Vault Fashion Consulting, in 2009 and DeVa Productions in 2010, The Jessica De Vault Agency has been the result of De Vault’s growing fashion coverage and business. Inspired by sharing her love of fashion to others and receiving such great feedback, she has turned her work into a major consulting agency after its start in 2011. Services include style assessment, personal styling, personal shopping and a style profile, a detailed booklet to include the best colors, garments and silhouettes to fit customers and their personalities, and other services as well.
De Vault will be hosting the fashion show along with WWAY’s Randy Aldridge. “This show will not be a typical fashion show for entertainment,” she promises. “We’ll discuss each look as it comes down the runway and make a conversation about style. We plan to show regular people how they can translate the runway trends into their wardrobe.”
For instance, she suggests updating by bringing in the latest colors, like emerald. If the color feels too extravagant, then bring in new shades and try them in small doses.
“Have your eyes set on a lime green blouse?” she asks rhetorically. “Pair it with a navy blazer to tone it down a bit. The same goes with the season’s new punchy prints.”
All in good taste, Hot Pink Cake Stand will be hosting the event. Offering their “Fashionably Late DeVa” cupcakes—chocolate-strawberry pink champagne cakes, with silver metallic wrappers, topped off glitter—owner Jody Carmichael says, “We will be working on the cupcakes the night before, infusing the strawberries with champagne and finishing them before the event. It will definitely increase the flavor.” These cupcakes will be paired with the pink bubbly, Graham Beck Brut Rose. Carmichael adds, “When they asked us to join I immediately said ‘I’d love to. Since I love fashion, it was really a no brainer for me.” Though there will not be enough of the Fashionably Late DeVa cupcakes to supply to all attendees, Hot Pink Cake Stand will have all of their other cupcakes, beers and wines ready for purchase.
The show will give the audience a head start to the spring season’s latest trends. De Vault advises, “Pattern-collaging continues to be a major trend this season, and lace and eyelet will be the biggest textiles of the spring. You’ll see lace in every color imaginable.” The classic standard of black and white will not wane either. “Think of it as a palette cleanser from the fall’s rich, opulent colors,” De Vault says.
All of the clothes remain reasonably priced —as low as $20 blouses to as high as $199 dresses. “It will be a broad range, but for good reason,” De Vault quips. “Fashion isn’t only for the wealthy.”
In 2011 De Vault partnered with Pasión, a local Fayetteville brand, where she made-over Jenelle Evans and Kailyn Lowry of MTV’s “Teen Moms 2.” De Vault’s talent may have reached some celeb status, but her agency’s services are also attainable for the average Wilmingtonian. “We offer introductory packages that include a two-hour wardrobe consultation and three-hour personal shopping session starting at $250,” she says. “There’s no doubt that my services are considered to be a luxury, but the packages allow many to make a reasonable investment in their personal style.”
Other than fashion advice, the show will include complimentary cupcakes and a wine pairing for the first 20 attendees along with door prizes and swag bags that will be given away throughout the event. Tickets are $7 in advance and $10 dollars at the door. There are 75 tickets available that can be purchased at www.eventbrite.com/event/5392334618.
“Personal styling is an investment, but it’s a worthwhile investment in yourself,” De Vault promises.